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Essence Base Media
Creative Agency
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    Maximizing Yield. ​Curating Supply. 
    ​Optimizing Programmatic Performance.

  • Essence Base Media is a premier programmatic consulting firm led by industry experts across APAC & USA.

  • We architect tailored demand and monetization strategies connecting premium publishers, advanced DSPs, and global media agencies.


Learn more
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Our outstanding achievements

Explore our portfolio to see the innovative projects we've completed. Our work reflects creativity and strategy, delivering impactful results that drive success for our clients across various industries.

1000+

Customers

60+

Products

30+

Awards

Creative showcase

Our Services

Explore our diverse range of successful projects that highlight our commitment to creativity, innovation, and delivering exceptional results for our valued clients.

01. For Publishers & Ad networks 

Direct Publishers & SSP Monetization

We help direct publishers and supply-side platforms navigate complex monetization landscapes. From setting up highly efficient demand infrastructure to managing complex floor pricing, we ensure your inventory yields maximum value.

Key Offerings:

  • Demand Seat Creation & Setup: Seamless onboarding and monetization integration across market-leading SSPs.

  • Yield Management Optimization: Dynamic floor pricing and unified auction strategies.

  • Strategic SSP Partnerships: Leverage direct relationships and custom seat creation with premium platforms including:

    • TripleLift / FreeWheel / Nativo / Edge226 / LoopMe / Chartboost / Adform / Eskimi and more.


  • 02. For DSPs & Google MCM Channel Partners

    Media Agencies Curation Solutions

  • For Demand-Side Platforms (DSPs) and Google MCM partners, finding clean, transparent, and high-performing traffic is paramount. Essence Base Media acts as your supply scouting partner, ensuring your media buying algorithms have access to top-tier, viewable, and brand-safe supply.

  • Key Offerings:

    • Multi-Channel Supply Auditing: Sourcing unique, high-performing supply across Web, Mobile App, and CTV environments.

    • Google MCM Consultation: Navigating Multiple Customer Management (MCM) compliance, scaling layout pathways, and maximizing structural revenue.

    • Supply Path Optimization (SPO): Cutting out intermediaries to drive higher ROI and clean auction mechanics for buyers.


  • 03. For Media Agencies & Direct-Client Advertisers

    Media Agencies Curation Solutions

  • We connect leading media agencies directly to curated SSP environments, bypassing standard open exchange inefficiencies. By layering premium traffic with bespoke targeting and creative excellence, we deliver customized supply ecosystems built for the world's largest agency networks.

  • Key Offerings:

    • Premium Traffic Scale: Instantly access verified, curated marketplaces designed for high win-rates and CTR.

    • Bespoke Audience & Data Targeting: Layer first- and third-party data directly at the supply level for maximum precision.

    • Creative Consultation: Enhancing ad units across high-impact rich media, native, and video formats.

    • Built for Elite Networks: Engineered for teams managing media across major global holdings and independent agencies including:

      • WPP / GroupM / EssenceMediacom / Nexxen / YMT Ads / Bluefocus.


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    What our clients are saying about us

    We take pride in delivering exceptional service. Here's what some of our valued clients have to say about their experiences working with us and how we've helped elevate their businesses.

    Meet our team of experts

    Our talented and diverse team is dedicated to delivering innovative solutions, ensuring your brand stands out in today’s competitive digital landscape.

    Sigrid Rogers
    Chloe Lam

    Agency Curation Lead

    Sarah Patel
    Benjamin Chen

    SSP & Publisher Demand Lead

    Let's bring your vision to life

    Have a project in mind? We're ready to help you turn your ideas into impactful digital experiences.

    Come meet us today!

    Our Offices

    Visit us any time for in-person consultations and project discussions.

    Hong Kong

    THE LEE GARDEN TWO,
    28 YUN PING ROAD, CAUSEWAY BAY, HONG KONG

    Phone

    555-123456
    555-123456

    Singapore

    60 PAYA LEBAR ROAD,
    #06-28, PAYA LEBAR SQUARE, SINGAPORE 409051


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